Before starting with the article ahead- take some time out and check whether you have a Personal or a Business Pinterest account!
Now that you are clear let’s go ahead!
Each day millions of people pin posts on Pinterest. Most of them include bloggers, brands, and businesses that pin with the motive to expand their reach and meet more & more audiences. There are various unique ways to increase your reach & engagement on this platform, as suggested by the best digital marketing services in Texas.
Here are a few strategies or techniques that very popular brands have followed to gain followers as well as reach on their business profile.
If you are someone who is looking to improve your presence on Pinterest, try out this technique for free:
1. The first one, without forgetting, is Pin consistently at least 5 posts every day. This helps in gaining more and more attention from your potential customers. Pinning each day consistently helps in making your brand/page more popular than before. If you go from pinning once to ten in a day, you can see the rise in the engagement rate on your Analytics section. Pinning about 30 pins a day works best for your business account daily.
2. Schedule your pins if you are about to be unavailable or just to make the pinning procedure a bit easier. It makes the entire experience easier and does not involve your presence each day. Try out scheduling on Pinterest if you haven’t already. Scheduling often helps you with a certain number of pins shared on Pinterest.
3. Apply for Rich Pins, a new feature, for your blog & website to add more value to the pins. They are designed to make your pinning experience better and result-generated. According to the digital marketing companies in Missouri City, there are rich pins options that you can try:
Article pins- Includes headlines, author, link, and description.
Product pins- Includes real-time pricing along with availability & where to buy section.
Recipe pins- Includes ingredients, serving info, and cooking times.
4. Create pins with appropriate text or captions. Descriptions help in getting a clear image of your pins. Adding text overlay with the help of tools like Gimp and Canva can help in grabbing more & more attention of your potential users.
These strategies and techniques will surely help gain more engagement & reach and make you stand out on Pinterest. Digital marketing services in Austin do try out Pinterest Marketing for better engagement for their clients.